Sam Frost

Privacy Policy

Last updated: 9 June 2026

This privacy policy explains how Sam Frost(“we”, “us”, or “our”) collects, uses, and protects your personal information when you visit samfrost.io or subscribe to our newsletter.

Who we are

Sam Frost operates this website as a publishing hub for SEO, marketing, and entrepreneurship content. The data controller is Sam Frost. For privacy enquiries, contact us via the details on our about page.

Information we collect

We may collect the following information:

  • Newsletter signup: email address and, if you provide it, your first name
  • Usage data: anonymised analytics such as pages visited, browser type, and referring URL
  • Technical data: IP address, device type, and cookies (see below)

How we use your information

We use your information to:

  • Send you our newsletter and new blog posts by email
  • Respond to enquiries you send us
  • Understand how visitors use the site so we can improve it
  • Comply with legal obligations

We do not sell your personal data to third parties.

Newsletter and email marketing

When you subscribe to our newsletter, your details are processed by ActiveCampaign, our email service provider. ActiveCampaign stores your data on servers that may be located outside the UK. We use ActiveCampaign under appropriate data processing agreements.

You can unsubscribe from our emails at any time using the link in every newsletter, or by contacting us directly.

Legal basis for processing

Under UK GDPR, we process your data on the following bases:

  • Consent: when you subscribe to our newsletter
  • Legitimate interests: to operate and improve this website, provided those interests do not override your rights

Cookies

This site may use essential cookies required for basic functionality. We may also use analytics cookies to understand site usage. You can control cookies through your browser settings.

Data retention

We retain newsletter subscriber data for as long as you remain subscribed. If you unsubscribe, we will remove or anonymise your data within a reasonable period, except where we are required to retain it by law.

Your rights

Under UK data protection law, you have the right to access, correct, delete, or restrict processing of your personal data, and to object to processing or request data portability. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

To exercise any of these rights, contact us using the details on our about page.

Third-party links

This site may contain links to external websites. We are not responsible for the privacy practices of those sites.

Changes to this policy

We may update this privacy policy from time to time. Changes will be posted on this page with an updated date.